

| Subject: | Tires and why higher cost is effective |
| From: | jeff crane |
| Date: | Thu, 11 May 2000 19:29:07 -0400 |
To all you folks that think Michelin and Bridgestone and other great
tires are overpriced, ask your self this
one simple question.
Why do the most successful trucking companies all
run high quality tires on their vehicles? Simply because
they are cheaper in the long run. High quality tires not only outlast
cheap tires, they also outperform the cheaper tires day in and day out for
the life of the tire. The next time the UPS man brings you a parcel, take
a gander at his tires on his truck. Michelin or Bridgestone I would guess.
As a former fleet maintenance manager for a fleet of trucks, I learned that
lesson early on. If you think you are saving money initially, it is a
harder lesson to learn when it comes time to replace the tires prematurely.
Pay the money for the Michelins, that is the cheapest tire on the road, not
to mention it will outperform cheaper tires. Fuel economy is improved as
well, lower rolling resistance. Noise generation is even lower. Why have
a good year with (your favorite brand X here) when you can have a great year
with Michelin?
Jeff/Florida
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