

| Subject: | Re: FW: Offensive Nissan ad triggers complaints to stations, FTC, Attorney's General |
| From: | Pat Dooley |
| Date: | Wed, 30 Aug 2000 00:03:22 -0000 |
Yes, he can be serious. In Tampa, we hear of road rage related injuries and deaths about once a week. Serious enough for you? > > COME ON! You cannot be serious. Are there not better wastes of > time...? > > Bulley wrote: > > > > VW friends- > > > > I am yet again in "No Mail" mode on the lists... > > > > However, I know most of you are irked by aggressive driving. > Here is a bit > > you may want to take action on in your home town/state. You be > the judge. > > > > Peace, > > > > G. Matthew Bulley, Principal Consultant > > Bulley-Hewlett Corporate Communications > > Mount Olive, NC USA > > 877.658.1278 Tollfree > > www.bulley-hewlett.com > > > > -----Original Message----- > > From: Bulley [SMTP:gmbulley@bulley-hewlett.com] > > Sent: Tuesday, August 29, 2000 10:59 AM > > To: 'webmaster@www.nissan-usa.com' > > Cc: 'pednet@flora.ottawa.on.ca'; > > Subject: Offensive Nissan ad triggers complaints to > stations, FTC, > > Attorney's General > > > > Dear Nissan Motors Corp.- > > > > TV stations nationwide are currently airing your commercial for the 2001 > > Nissan Frontier pickup truck. It ends with these words by Nissan Chief > > Designer Jerry Hirschberg: "The new Frontier makes a statement. > "I believe > > what it says is: 'Get out of my way!'" > > That is an outrage. There is enough implicit encouragement of aggressive > > driving in society; your ad crosses the line. Your ad is an explicit > > approval from Nissan Motors Corp. of aggressive driving. Your > ad (and the > > visual design of the vehicle) implies, "The Frontier is for the > driver who > > thinks other people's safety is secondary in importance to his > own needs or > > desires. We at Nissan like this driver. We build cars for him > to live out > > this belief." > > Today, complaints have been filed (by concerned citizens like > myself) with > > the Federal Trade Commission in regard to this ad. Following > this note, I > > will lodge a complaint with Mike Easley, the state attorney general of > > North Carolina. Further, each station that airs the ad is being targeted > > for similar complaints. I am a member of internet news groups that are > > rapidly circulating information regarding your ad, including > steps citizens > > can take against Nissan and the stations airing the ad. > > I would respectfully ask that you pull this and apologize to > the American > > public for Nissan Motors Corporation's serious misdeed. > > > > G. Matthew Bulley, Principal Consultant > > Bulley-Hewlett Corporate Communications > > Mount Olive, NC USA > > 919.658.1278 Direct > > www.bulley-hewlett.com >
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