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Subject:Earth Day, Vanagon bumper sticker content only
From:Jeff Oxroad
Date:Sun, 22 Apr 2007 14:58:34 EDT

Remember in the old days we had a symbol for Ecology? Remember, it was an
oval lying on its side with a lateral line through the middle? Maybe it was
green. Is that symbol still used or has it gone the way of the crying Native
American on the polluted river bank?

With today being Earth Day, and in an effort to do my part, I searched the
net for bumper stickers for my bus that show I care. Nothing says "I care" more
convincingly than a polyvinyl sticker on the bumper of your rig.

When I realized the ecology symbol was all but gone, it made me wonder. My
reverie took me to; is a "hybrid" SUV really all that much better than a plain
old SUV? And finally, I thought it's almost as if we've lost some of the
momentum we had back when we had a symbol.

And then it made me think with the way VW attorneys aggressively (and almost
foolishly) protect the use of its symbol, maybe symbols really are important
when you're trying to get your product or message out there. And since the
Vanagon is little more than a billboard on wheels I say find some message, some
symbol, to share with the person blowing their horn behind you on that uphill
grade. And when that person finally gets an opening and is able to pass you by
while giving you the finger you can feel good about sharing with them some
small message that may make the world a better place.

Then, put on your high beams and give them the finger back.

Happy Earth Day.

Best,
Jeff
83.5 Westy
LA, CA

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