

| Subject: | Re: Engine Conversions |
| From: | Jake de Villiers |
| Date: | Tue, 4 Mar 2008 08:21:05 -0800 |
Bravo, Jim, bravo!! On Tue, Mar 4, 2008 at 12:05 AM, Jim Akiba <syncrolist@bostig.com> wrote: > Hmm, it's a good thing I don't take anything to heart via email, > otherwise I'd have to say you kinda hurt my feelings in somehow > supposing that we're "playing" rather than producing or marketing... > although I fully understand why you might think so. It's true we > haven't been doing much marketing recently really. I'm working on all > the deliverables for the Bostig 2.0 revision launch which should be > happening later this month, so it's almost time to see everything. But > just so you don't have to speculate any longer, I'll bring you out of > the cold and toward what's actually going on here. > > We've been heads down working on deliveries of the Bostig Core kits, > and a few turnkeys here and there, but mostly a ton of development > work has been going on. We're refining, redefining, and improving all > aspects of the conversion and the business itself so we can take a > stab at seeing black in 08. 52 conversions over 4 years is pretty bad, > but from another perspective it's really good... and I have a certain > aversion to selling things that offer average or below average value.. > which is actually a character flaw in business as it turns out. > Anyhow in this grand experiment that is Bostig, we've gone from a > couple guys with an idea that we wanted to pursue, and had to try and > learn by ourselves how to do everything.. while it's true that I've > been able to apply much of what I've learned previously too, the > amount I've had to learn on top of it to even begin to make this all > feasible easily starts to eclipse what I knew coming in... which is > really great by itself.. it was either this, or go back to school and > get a masters.. but this is WAY more fun, and I've learned WAY more > than I would have pursuing a grad degree.. at least in comparison to > friends that took the former route and casual comparison anyhow. > Taking it from barely eaking by to stable business is nothing short of > almost impossible, since that has to be done at the same time as all > of the other bjillion aspects like actual production, development, > and silly things like staying fed. The market is too small for the > level of complexity of the product we are developing. It's simply not > worth it from any point of view other than the challenge of trying to > do the almost impossible.. and trying to do it really well. > > You're point about the other conversions having multiple vendors being > an upside is understandable, but missing one important observation. > From all that I've been learning and observing I think that a single > entity, with cohesive development and direction, and more importantly > centralized control and utilization of information will perform better > in the environment and scope at which this market exists than > otherwise. But it's not really important what I think. It will be for > others to judge for themselves as they see the latest results over the > next month or two as we roll out the Bostig 2.0 stuff. Hopefully they > will see that both our pace of development and scope are completely > different than the other vendors you speak of. > > Additionally, because we are the only ones handling all aspects within > one brain-trust, if we were idiots it would fail horribly and > quickly... but if we aren't idiots(which I'm still reserving judgment > on because most of the time I'm nearly 100% sure I'm an idiot ha) then > the output/work we do will be extraordinary in comparison with what > else is out there, and hopefully we'll achieve new levels of > completeness of thought since we are responsible for the entirely of > it's development, planning, and production. For instance, when we > first got started, I was under the impression that the other > conversions suffered from one chief flaw from an ideological > standpoint. I felt that they were surely missing one of the most > important areas of attention, which was that it isn't just about > choosing a replacement engine. It's also just as important to address > the engine management side of things. Not only that, but you have to > consider both at multiple stages such as pre-sale, install, and > maintenance. You can have the greatest engine ever known to man, but > if you have crappy old wires, or don't have control of the engine > management to tailor strategy to serve your implementation... well it > doesn't matter how great your engine is. If either of the two main > areas of attention are weak at any stage, well you're only as strong > as that weak link... that's what I thought when we first got going. > But then I realized what I'd also missed. > > There is one more equally important part of the equation, which if > left a weakness can ruin the product of any really good combination of > the first two aspects across any of the stages as well. There aren't > two parts across 3 stages... it isn't just engine mechanicals and > engine management.. there are three parts. Engine mechanicals, engine > management, AND the operator, across all stages of involvement > pre-sale, install, and maintenance. The one thing lacking in a big > way is a concerted effort to really educate and train operators, and > provide them with the precise information they need to reduce risk, > and improve the system as a whole... I thought we had already started > work on the "wholistic" approach to conversions when we were the first > guys to address engine management and try and apply the same level of > importance as mechanicals, and regard the maintenance stage as just as > important as the install and initial decision making stages.. but > still we were missing that last piece. In retrospect it seems so > obvious.. and it's honestly a bit embarrassing that we got this far > without spotting it as the huge upside improvement potential that it > is.. but better late than never I suppose. > > So in any case, in addition to the big revisions in the 2.0 from an > electro-mechanical standpoint, from the manufacturing standpoint, and > from the engine management standpoint, we're also now tackling in a > big way the proper informing of the operator. In the 2.0, we are > aiming to have each operator at the end of their builds informed with > 3 pronged information about each important aspect of a conversion, at > each stage... that is worth knowing to reduce total risk. They will > have the most comprehensive combination of mechanicals, management, > and information ever assembled for a conversion... by a lot. They > should be able to answer, what, why, and how about everything > important to the conversion at any stage in it's lifecycle. The > biggest problem would be since the amount of information that needs to > be covered by including this 3x3x3 information architecture is of > course large... it might be lot's of time/work/money wasted if we > weren't sure it is the right approach... but the good news is, we are > already seeing this approach work. > > The Bostig Core first install groups have really served well in that > regard. These guys are not having problems building their own > turnkeys, sourcing their own engines etc because they have been > provided the right information to do so.. and compared to what will > eventually be covered they got by on really scant information at that. > The majority of the information deliverables are still being built... > but I think their own apprehension about being able to do the build > disappears, and their confidence and understanding skyrockets... these > guys(I hope to be forced to say people eventually by having a few > women core builders)end up really knowing and eventually understanding > their conversions. This is something the DIY crowd is also rewarded > with if they persevere and work both smart and hard, BUT I think the > success rate will be much higher, and the amounts of time, money, > effort, and risk are significantly reduced with this unified > masterplan approach(unless the plan or execution is junk then the > whole thing falls flat on its face ha). All of this happens while also > increasing the quality of implementation and end results. This is > because they simply follow the workflow, and processes laid out by all > of the focussed development work concerted by a single vendor, which > has also never happened before. > > We provide everything that makes sense to, and still handle the > complete wiring harness build, but for the 2.0 it's designed from > scratch for our application and built specifically to put a zetec in a > vanagon, no re-routing, no re-pinning, a complete,custom, brand new > harness designed and built just for this purpose(this is/was of course > impossible at the production volumes we're talking about, until we > actually pulled it off to prove it wasn't impossible afterall). > > But the addition of the 3x3x3 scoped, operator inclusive conversion... > this is where the value really starts to grow. The whole give them a > fish(actually sell them a fish I guess) vs. sell them the tools and > know-how to allow them to fish like we do is a huge value compared to > not doing so. It can make situations trivial that could otherwise be > showstoppers. It empowers the owners and repowers the vans.. all > vanagon nuts appreciate self sufficiency more than you're average > bear... so why not include/address/enable that too? I would guess > that no other group of people are more eager to learn and embrace this > kind of information than vanagon nuts. Some people love it so much > they don't actually do much with it and just sit around conversing > with other vanagon nuts about this type of information! > > It seems to me that not only is there value in the information that we > pass along, but that it is actually really fun and rewarding to > understand how this stuff works... it's not hard, it's not > complicated... but there is a lot to it, and it has to be broken down > for easy consumption.. something which can take enormous amounts of > courage and effort to do without really good guidance. On top of that > it's much more efficient to have a couple people pull together really > thorough information and really make a point on it's accessibility vs. > the virtual every man for himself approach. The info might be shared, > but it is still the case that enormous amounts of repeat work and > re-discovery go into other approaches, that by definition alone is > less efficient without even beginning to examine the results. > > So anyhow, as a payoff for reading this mess, I threw a couple links > to some draft materials that nobody else outside Bostig and our inner > circle have seen yet... so you guys can have a look at what we've been > doing in our play time. As we roll out more, and as soon as the new > website is up and ready I'll be sure to follow-up lest Scott think > we're just playing on a dyno all day long with our mythical > conversions(couldn't if we wanted to, it's $100 an hour, so it's in > and out... very focussed and not nearly as much fun as it could be, > hey maybe that's why nobody else even bothers to use a dyno ha, I'll > glady sac my time and money for accuracy and real information over > speculation any day). > > Jim Akiba > > Bostig Core master parts list current v1.0 revision(6MB) > http://www.bostig.com/files/Bostig_Core_Master_Partslist_r2.pdf > > Bostig Core Cooling Sub-Kit(#2 of 7) Assembly DVD sample(115MB) > http://www.bostig.com/files/rough_cut_SK-C.wmv > > Bostig 2.0 all new one-piece, 1045 steel billet flywheel > http://www.bostig.com/files/rev2_flywheel.JPG > http://www.bostig.com/files/rev2_flywheel_back.JPG > > Bostig 2.0 mounting setup CAD drawing, increases departure angle even > with full capacity rev 2.0 wet sump, even further gains with dry sump. > Hydraulic mounts, cradle provisioned for optional rock bars to tie > forward and aft. > http://www.bostig.com/files/rev2_cradle.jpg > > > > > > > > > > On 3/3/08, Scott Daniel - Shazam <scottdaniel@turbovans.com> wrote: > > Hi, > > > > If you are addressing my comments , well....of course you don't get the > > adapter plate from any car parts dealer. > > > > Nor the flywheel I imagine - though Kennedy probably sells an adapter > and > > flywheel for that engine to a vanagon transaxle, they do that for scads > of > > engine types, onto vw tranaxles, that's 'what they do.' I image you > could > > get something from them for that part. > > > > > > > > And you could fab your own engine mounting system, exhaust system, and > air > > filter system and so forth. > > > > Must be that there's not a lot of history of people doing that. > > > > It's surely doable. > > > > 52 kits. > > One could get the impression there's more 'play time' going on on the > dyno > > than on production and marketing of kits, but that's fine !! > > > > I'm sure that part is MUCH more fun. > > > > > > > > The world low cost engine is excellent. For sure. No doubt about it. > > > > You know how some people resist Subaru in a vanagon because it's not > german > > and Volkswagen. ? .....being very anti-American car I think I resist > the > > 'ford' aspect of it. > > > > I have always sought the 'perfect' donor engine - about the right > size > > and power, readily available, inexpensive, and durable - this would > meet all > > of those requirements. > > > > I'll bet I could sell lots of those kits. > > > > Scott > > www.turbovans.com <http://www.turbovans.com/> > > > > > > > > > > > > > > > > > > -----Original Message----- > > From: Vanagon Mailing List [mailto:vanagon@gerry.vanagon.com] On Behalf > Of > > > > Peter Young > > Sent: Monday, March 03, 2008 5:27 PM > > To: vanagon@GERRY.VANAGON.COM > > > > Subject: Re: Engine Conversions > > > > > > > > True, there are several choices for Subaru conversions but this > probably has > > to do with all the different ways to do the conversion. With the Bostig > kit > > parts aren't really a concern because the adapter plate that enables > the > > zetec to mate with the stock VW tranny is the only engine part that you > > can't get from any ol' car parts dealer. Every other component on the > engine > > is a stock zetec engine part (except the exhaust, but again any exhaust > shop > > worth its salt could handle that). The other benefit is that the zetec > > engine is a "world car" component - meaning that Ford uses it in all of > the > > focuses, and Ford sells the focus in every market that it is in around > the > > world. So, in theory, if you were to convert your westy into a > amphibious > > vehicle and circumnavigate the globe in it you would be able to find > parts > > nearly everywhere you went. Not that you would need them - according to > the > > Bostig website, they have been trying to destroy the engine in the test > > vehicle for years to no avail! > > > > > > > > I also found on the website that only 52 kits have been sold so far, > which > > probably explains why so few people have seen one. > > > > > > > > > > > > > > -- > > > > No virus found in this incoming message. > > > > Checked by AVG Free Edition. > > > > Version: 7.5.516 / Virus Database: 269.21.3/1308 - Release Date: > 3/3/2008 > > 10:01 AM > > > > > > > -- Jake 1984 Vanagon GL 1986 Westy Weekender "Dixie" Crescent Beach, BC www.crescentbeachguitar.com http://subyjake.googlepages.com/mydixiedarlin%27
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